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Information Communication Technologies and Emerging...

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Business & Economics - Industries
Information Communication Technologies...

Information Communication Technologies and Emerging Business Strategies

Shenja Van Der Graaf, Yuichi Washida

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This book explores new media such as online music stores, iPods, games, and digital TV and the way corporations are seeking innovative ways to (re)engage with their consumers in the digital era.

Kategoriler:

Business & Economics - Industries

Yıl:

2006

Baskı:

1st edition

Yayımcı:

IGI Global

Dil:

english

Sayfalar:

333

ISBN 10:

1599042355

ISBN 13:

9781599042350

Dosya:

PDF, 3.95 MB

IPFS:

,

english, 2006

Online Oku

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